Internal Linking Built From Your Sitemap, Not Guesswork
Postellite's internal linking works from your sitemap, so every link points at a page that actually exists. A built-in Internal linking skill lets any agent add contextual links to new articles and older posts, and the change waits for your approval before it reaches the live site.
More than keyword matching
A Relevant Word Doesn't Always Mean a Relevant Link
Basic linking tools match phrases or a list of keywords. But two pages can share a keyword and still serve completely different purposes.
Postellite's agents read the page and your sitemap together, so internal linking becomes a question of which page actually helps the reader next.
Your Sitemap Becomes a Content Map
Internal links must come from your sitemap. That rule is part of the article quality checks, so agents can't invent a URL that doesn't exist on your site.
Articles
Blog posts and editorial content across your site.
Service Pages
Core pages that describe what your business offers.
Product & Category Pages
Commercial pages, including Shopify stores, that benefit from contextual links.
Landing Pages
Focused pages built around one intent or campaign.
Guides
In-depth resources readers move toward for more detail.
Location Pages
Location-specific pages within the wider structure.
Supporting Resources
Reference material that supports related topics.
New content should connect both ways
Publishing a New Page Is Only Half the Linking Job
When the writer sub-agents draft an article, internal links to existing pages are added from your sitemap. That covers New to Existing.
The other direction matters too. Ask the lead agent to run the Internal linking skill on older posts so they point to the new page, and new content becomes part of your site instead of an isolated URL.
The Link Should Help the Reader Continue the Journey
A link belongs where it helps, not wherever a phrase appears. The goal isn't more links. It's useful paths through your site.
Explain a Concept in Depth
Link to a supporting guide when the reader needs more detail.
Move Toward a Product
Connect an informational post to the relevant service or product page.
Clarify a Topic
Point to the page that explains it properly.
Build a Topic Cluster
Connect closely related supporting pages.
Surface Newer Content
Bring newer pages into the paths readers already follow.
Use business and content context
Internal Links Should Reflect How Your Business Is Organized
Some relationships aren't obvious from keywords. A post about cutting onboarding time might belong next to a feature page, an implementation guide or an integration page. The best destination depends on the business, the page and the reader.
Agents bring in your Business Knowledge and shared workspace memory alongside the sitemap, so links follow how your products and services actually fit together.
Internal Linking Isn't Only for New Articles
Over time, sites collect useful pages that are poorly connected. Point the agents at them in chat, or fold linking into a scheduled refresh.
Poorly Linked Pages
Useful content with few or no internal paths to it.
Underlinked Key Pages
Commercial pages that deserve more contextual support.
New Pages With No Links In
Recent posts that older pages don't reference yet.
Weakly Connected Clusters
Related pages that don't clearly support each other.
Links in Refreshed Posts
The refresh specialist updates links when it updates a post in place.
Internal Linking Shouldn't Live in Another Tool
Internal linking is one of Postellite's ten built-in skills, so any agent can use it while creating or updating content.
Automate the Work Without Losing Editorial Judgment
Different sites need different levels of control. Automation should cut manual effort, not add links your team wouldn't choose.
Review Suggested Links
See the proposed links in chat before anything changes.
Approve Before Publishing
Before any write to a live site, the run pauses with Approve or Cancel.
Customise the Skill
Adjust the Internal linking skill per workspace, or write your own rules.
Undo Any Change
The Audit Log keeps the previous state, and Undo restores it.
Automate Trusted Workflows
Set scheduled tasks to Go ahead once you trust the results.
Turn Your Website Into a Connected Content Network
Let Postellite's agents read your sitemap and add useful links across new and existing content.
Real pages only. Less manual searching through your site.